When starting a company, it’s smart to weigh the pros and cons of paid (SEM) and organic (SEO) strategies. Both fall under the umbrella of online marketing, and both are unique and can be beneficial for increasing brand awareness for your company. Neither is better or worse than the other—both help create brand awareness and … Continue reading Organic vs. Paid Marketing Strategies: Pros and Cons
Organic vs. Paid Marketing Strategies: Pros and Cons
Nikki Haase: Author 